POKÉMON Go

Making art for Earth's most valuable franchise

Story

Pokémon is the most valuable franchise in history. Its official mobile game, Pokémon GO, is a viral phenomenon that’s still growing: and as of 2020 the game boasts over 100M engaged users (called “Trainers”) worldwide.

Niantic Labs trusts Lineage to maintain the property’s high brand standards as we work, and play, in the ever-expanding world of Pokémon. As an official agency partner of Niantic, we produce hundreds of original videos, graphics, and animations for Pokémon GO’s global social platforms.

Our creative work keeps Trainers engaged when they’re not playing the game, generating measurable results and
passionate discussion across channels and around the world.

Motion

Featured Animation

For the annual GO Fest event, we developed this video to announce the long-awaited in-game debut of Team Rocket.

In the wild

About

Pokémon is the most valuable franchise in history. Its official mobile game, Pokémon GO, is a viral phenomenon that’s still growing: and as of 2020 the game boasts over 100M engaged users (called “Trainers”) worldwide.

Niantic Labs trusts Lineage to maintain the property’s high brand standards as we work, and play, in the ever-expanding world of Pokémon. As an official agency partner of Niantic, we produce hundreds of original videos, graphics, and animations for Pokémon GO’s global social platforms.

Our creative work keeps Trainers engaged when they’re not playing the game, generating measurable results and
passionate discussion across channels and around the world.

Pokémon is the most valuable franchise in history. Its official mobile game, Pokémon GO, is a viral phenomenon that’s still growing: and as of 2020 the game boasts over 100M engaged users (called “Trainers”) worldwide.

Niantic Labs trusts Lineage to maintain the property’s high brand standards as we work, and play, in the ever-expanding world of Pokémon. As an official agency partner of Niantic, we produce hundreds of original videos, graphics, and animations for Pokémon GO’s global social platforms.

Our creative work keeps Trainers engaged when they’re not playing the game, generating measurable results and
passionate discussion across channels and around the world.

I love it here. I’ve never lived anywhere else. There’s nothing else that compares.

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